There’s no better way to spend Valentines Day then by celebrating the 12 month long relationship of Dominique Falla with Helvetica.
Dominique’s outstanding tactile typography creations are no stranger to Design Montage. You can read the in-depth interview about her creative practice and inspirations from just a few months ago.
After five weeks of crawling around on her knees, having to purchase knee pads as she could barely walk, and hours on end stuck nearly 5 metres up in the air on a scissor lift, Dominique finally has completed her once off installation and exhibition Goodbye Helvetica.
Most of us creative types can understand — but for those already lost by this conversation — Helvetica one of the many tried and true fonts in a designer’s toolbox. In early 2010, Dominique dared herself to use just one font family for an entire year.
Now, how on earth can you do that? Well, there were a couple of minor exclusions… Dominique always followed a client’s guidelines and in those cases, was required to use their fonts – but as the Convenor of Design at Griffith QCA Gold Coast, her presentations, logos and all other designed materials were (yes for an entire year!) with only the Helvetica family.
So this exhibition is not so much a breakup, but more of a celebration and insight into her year long obsession to stay loyal to Helvetica.
This stunning tactile typography piece was created from 3 kilometres of string on thousands of tiny nails and is 4.5 x 2.4 metres in size.
Painted type on concrete wall
Laser cut vinyl window designs
Join Dominique and many fellow creatives at the opening night tonight. This show is ONLY open for FIVE days. So if you can’t make tonight, get to the Gold Coast before 4pm Friday, as this show will be ripped up, torn down and gone forever. Almost in the same way a sordid affair might end!
Surfers Paradise Transit Centre
Beach Rd, Surfers Paradise
Opening Night – Valentines Day
14th February, 6-8pm
Exhibition open Monday 13th – Friday 17th February